Resume

  • Over 8 years of designing end-to-end digital experiences.

  • Product-driven mindset, focused on the impact of the projects I participate in.

  • Enjoy working with cross-functional teams, especially engineers.

  • Experienced in startup environments.

Work experience

March 2019 — Today

UX/UI Design Lead, Immfly (Spain)
  • Guided the design strategy and direction to align with business, technology, and user needs.

  • Collaborated closely with the management team, product director, product owner, and project manager to define the product requirements.

  • Developed a design process for new clients that builds each phase on solid steps, effectively managing customer expectations, reducing turnaround times, and optimizing resource allocation.

  • Reduced prototype development time by 80%, from one week to just two days, by implementing a robust template and guide for easy adaptation to any feature and airline branding.

  • Proposed, defined, and implemented a design system that supports all client and frontend needs, reducing the time to implement new client platforms and decreasing errors through better communication between design and frontend teams.

  • Standardized the handoff process, ensuring the delivery of all necessary assets and guides to build the solution. Additionally, I implemented a UX/UI review process within the product team workflow to ensure the quality of our designs and provide ongoing support to developers.

  • Started to expand our research phase to include user testing and collaboration with the data team, gathering valuable insights to inform our solution development.

March 2019 — March 2023

UX/UI Designer, Immfly (Spain)
  • Created wireframes, prototypes, and mockups.

  • Collaborated with cross-functional teams.

  • Ensured consistency and quality across designs.

  • Analyzed user feedback and data to iterate designs.

March 2017 — Oct 2018

UX/UI Designer, NTT DATA Europe & LATAM (Spain)

May 2016 — Jan 2017

UI Designer, Iantech (Remote)

Education

2021

Behavioral Design

The Behavioral School (Spain)

2016-2017

Master Degree in Interface Design and User Experience

Escola Superior de Disseny, Universitat Ramon Llull (Spain)

2014-2015

Multimedia Technology Bachelor's Degree

Universidad Maimónides (Buenos Aires, Argentina)

2011-2013

Interactive Communication Technician

Universidad Maimónides (Buenos Aires, Argentina)

Interested in connecting?

Let’s talk projects, collaborations, or anything design!

Interested in connecting?

Let’s talk projects, collaborations, or anything design!

Interested in connecting?

Let’s talk projects, collaborations, or anything design!

Copyright 2024 by Florencia Ekizian

Copyright 2024 by Florencia Ekizian

Copyright 2024 by Florencia Ekizian